REDMOND, Wash., Nov. 20, 2002 – Nintendo of America Inc. and Tony’s® pizza are baking an extra large sweepstakes featuring hot prizes like Game Boy® Advance video game systems and new Nintendo video games. Specially-marked boxes of Tony’s pizza will offer a chance to win nearly 3,000 Game Boy Advance prizes and will include tip cards with secret hints for advancing in newly released Nintendo video games such as Super Mario World®: Super Mario Advance 2, Legend of Zelda®: A Link to the Past® Four Swords and Super Mario World® 2: Yoshi’s Island™.

The holiday promotion kicks off during the strongest sales period of the year for both companies and blends together every kid’s favorite ingredients - pizza and video games. The sweepstakes begins December 15, 2002, in grocery stores across the country.

“Nintendo and Tony’s pizza are delivering the ultimate combo: the world’s most popular hand-held video game combined with the world’s favorite hand-held food,” says Peter MacDougall, executive vice president, sales and marketing, Nintendo of America Inc. “Needless to say, there’s a certain well-known Italian plumber who is very pleased to join any campaign involving pizza.”

“This year’s Tony’s pizza New Year’s sweepstakes brings together two well-loved brands by pre-teens and teens,” said Tere Carral, brand manager, Tony’s pizza. “The partnership between Tony’s pizza and Nintendo only makes sense. Kids can enjoy the ultimate situation – eating tasty Tony’s pizza while playing the latest Nintendo games.”

The Prizes

350 first-prize winners will receive:
A Game Boy Advance hand-held video game system

600 second-prize winners will receive:
Game Boy Advance video games including Super Mario World®: Super Mario Advance 2, Legend of Zelda®: A Link to the Past® Four Swords and Super Mario World® 2: Yoshi’s Island™.

2,000 third-prize winners will receive:
Game Boy Advance Game Link® cable

Tony’s pizza, part of Schwan’s Consumer Brands, offers a wide variety of pizzas, including Original Crust, Thin Crust, Super Rise Crust, Pizza for One and Deep Dish.